The UK’s Leading Arable Event
It’s one thing to talk about agriculture in theory — and quite another to see it in action. That’s why Cereals remains a firm date in our diary. It’s not just a trade show — it’s the UK’s biggest open-air showcase for arable innovation, where ideas meet the realities of the field.
At Grotech, we work behind the scenes to blend and pack the agrochemical and biostimulant products that farmers rely on. Cereals gives us a front-row seat to the challenges and priorities of the people those products are ultimately made for. It’s a rare opportunity to see the whole industry in one place — from growers and agronomists to researchers and product developers.
Whether it’s a new adjuvant formula that handles better in the tank, or a foliar spray with fewer application headaches, this is where we listen, learn, and bring those insights back to our manufacturing floor. These conversations help shape how we support our customers — and how they, in turn, support farmers in the field.
If you’re heading to Cereals too, let us know — we’d be happy to meet up.











