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New Product Formulation

SOMETIMES getting the idea for a new product is the easy part! What you then do to bring it to your target market can be trickier. At Grotech Production we have an experienced team specialising in new product formulation willing and able to help. We can:

  • Help with your new product development process from concept testing and the prototype phase to final product.
  • Rework and modify existing products to make them easier to use, more effective or introduce other qualities, such as becoming more sustainable, to attract customers.
  • Improve or refresh existing product formulation to boost its stability or introduce a new dye or fragrance to target a new market or improve profit margins.

Whatever your new product formulation or product development process requirements, we can help. Check out our Custom Formulation Services page for more information.

How did Grotech Production’s new product formulation team help dog lovers in the UK?

grotech helps the world - dog having a bath

IT’S no secret that the great British public, on the whole, are a nation of dog lovers!

From feisty Jack Russells and cheeky Cockapoos to lovable Labradors and goofy Golden Retrievers, whatever the breed, they really are man’s – or woman’s – best friend.

But what when your ‘best friend’ becomes less than desirable in the cleanliness and hygiene stakes? When that enjoyable long country walk of a weekend turns Fido into a mud magnet and means bath time when you return home?

If getting Mutley to stand still long enough to get him clean isn’t enough of a problem, knowing which products to use to aid the process while not causing potential harm to his coat can be quite a dilemma.

At Grotech Production Ltd we have been lending our expertise in new product formulation plus liquid blending and packing to a couple of businesses in the dog grooming sector. Both companies were keen that their products only feature natural ingredients with green credentials that would not only clean but condition coats and – for those pooches who love nothing better than to roll around in something that their human best friends find less than delightful – deodorise!

sudsy yorkshire terrier being bathed

We worked closely with these customers on bespoke new product development npd, meeting their customer needs by developing ranges of final product that featured their desired fragrances and packaging requirements including a bottle closure that met stringent shipping rules.

The nature of the products meant they were thick, gooey and difficult to fill but all in a day’s work for our experienced liquid blending and filling team. For one customer, we produced and packed more than 250 litres of each variant bringing bath time delight to hundreds of dogs and their grateful owners!

If you have a product concept that you’d like to see realised – give us a call! We specialise not only in new product formulation and the product development stage but are able to provide an end-to-end product management service taking your germ of an idea through technical feasibility and sample manufacture for concept testing and idea screening to batch production, filling, packing and despatch. We can even provide any quality or safety data paperwork you may require as well as feed into your detailed business plan and help fine your new product development strategy for future requirements.

For more information contact us here or ring 01405 761746.